6 Self-Publishing Tips For Every New Writer

Have you turned to creative endeavours during the lockdowns? Many people used the extra time they have had by learning a new skill, such as leaning a new language or how to play a musical instrument.

Perhaps you started writing the book you always had in mind, such as Northwich dad Adam Moody who made a lifelong dream come true by writing a children’s book during the lockdown.

Whether you’ve written a children’s book or an international espionage thriller, when it comes time to publish it, we have some tips on what to do next when self-publishing to make sure your hard work gets seen and appreciated!

1. Treat your book like a business

With any creative project that is also a passion, you also need to remember to treat it as a business, if you’re looking to make money out of it. Your book is a product for sale, and it needs to be treated as such to find paying customers.

This will mean a lot of marketing and networking before and after you launch it.

2. Get your book edited by a professional

Professional editing is a must, and not purely to check for spelling or grammar mistakes. Editorial assistance will help with flow and consistency, revisions if some of the language doesn’t make sense, and help make it attractive to your target audience.

Before you make any step forward to publishing your book, get it edited by a professional copyeditor. 

3. Invest in professional cover design

Despite the saying, people do actually judge a book by its cover. Up to 80 per cent of people are drawn to a book by its cover, and 60 per cent make a purchase decision based on it.

Good visuals are king when it comes to marketing and key in selling your book. A professional will know the market and be able to design a cover that sells.

4. Market your book

You will need to be serious with your marketing efforts to get your book in front of as many eyes as possible. There are so many avenues to take, from social media, writing a blog or creating your own website.

Create author accounts on all the popular social media platforms and be as active as you possibly can by posting regularly and engaging with your audience.

5. Approach locally owned bookstores

Books still have a very physical presence in the digital world, and bibliophiles love to wander book shops, especially local independent book shops. Getting in touch with these can be a great way to get seen locally.

6. Host a book launch event

While in-person events may not be practical at the moment, book launch events, whether virtual or physical are a good marketing technique and allow you to engage with your audience and book lovers.

Be sure to have books to sell, and use it as an opportunity to send people to your social media. Perhaps use an event to offer a discount for attendees,

If your book is finished, edited, and designed and you’re looking for softback and hardback book printing in the UK, come and talk to us today!